In continuing the company's goal to be local thought leaders and serve the Boulder community, the search visibility and conversion optimization team at Amadeus Consulting will be assisting graduate students from Leeds School of Business at the University of Colorado on October 21st with the curriculum and their semester long projects in Digital Marketing.
Laura Kornish, Associate Professor at the Leeds School of Business, decided that the best way for her Digital Marketing students to learn the practical application of search engine optimization would be to invite local search marketing companies to assist her students in their semester projects. Students will present their solution strategies they have created as part of the class.
The job of search engine optimization companies like Amadeus Consulting, is to give reactions, feedback and suggestions to students on their strategies, and help mentor them throughout the semester. Monica Valdez, Amadeus Consulting's Search Visibility Manager will be assisting students, along with a few other members of the marketing team.
Amadeus Consulting is extremely excited to be fostering support for not only the University of Colorado, but also the student programs that many of their employees graduated from.
John Basso, Amadeus Consulting's Chief Information Officer, who is often the catalyst for student programs, said, "It's really a thrill for our team to go and assist with any local program, but especially so when we have the opportunity to be thought leaders for students. We try really hard to stay on top of technological thought leadership, so it's fun for us to spread the knowledge."
The search visibility team at Amadeus Consulting has extensive knowledge as a search marketing company, being one of the only providers in the Boulder area. What the company handles for its clients is an end-to-end look at the strategies to not only drive traffic to their site, but to convert that traffic to business opportunities and eventually clients.